Cookies, Tags and Personal Information
We do not make any attempt to find out the personal identities of people visiting our site.
If we do want to collect Personally Identifiable Information through our site, we will be upfront
about this. We will make it clear when we collect personal information and will explain what we
intend to do with it. For example in the contact us area.
Cookies, Tracking and Tagging
Cookies are pieces of information that a website transfers to the cookie file on your device’s hard disk. Cookies enable users to navigate around the site and (where appropriate) enable us to tailor the content to fit the needs of visitors who have accessed the site.
Some cookies only stay on your device for the duration of your visit to the site – these are session based cookies and expire when you shut down your browser. Others are known as ‘persistent’ and remain on your device for a fixed period of time – minutes, months or indefinitely.
There are different types of cookie which do different things, such as allowing efficient navigation around the website, remembering your preferences and improving your overall browsing experience. Others can be used to measure the number of site visits and most popular pages users visit. Cookies can also be used to provide you with advertising which is more tailored to your interests – we do not use these types of cookies.
There are four classifications of cookies – strictly necessary, performance, functionality and
targeting. Although most browsers are initially set to accept cookies, you may reset your browser to notify you when you receive a cookie or to reject cookies generally. Most browsers offer instructions on how to do so in the “Help” section of the toolbar.
We use analytical tools to collect standard internet log information and visitor behaviour
information in an anonymous form. The information generated by the cookie about your use of the site (including your IP address) is transmitted to the analytics provider who uses the information to evaluate visitors’ use of our site and to compile statistical reports on website activity. We will not (and will not allow any third party) to use these statistical analytics tools to track or to collect any Personally Identifiable Information of visitors to the site. More information about how we track activity and transactions can be found below.
We also collect Non-Personally Identifiable Information through our Internet log files, which record data such as user IP addresses, browser types, domain names, and other anonymous statistical data involving the use of the Sites. This information may be used to analyse trends, to administer the website, to monitor the websites’ use, and to gather general demographic information.